Posted by Fabio 21 January 2010
Acclaimed filmmaker Spike Jonze premieres his latest work – I’m Here, a 30-minute short film – today at the Sundance Film Festival as part of the first-ever Opening Night’s Shorts Program at the festival. “It was a pretty incredible opportunity,” says Jonze. “They (ABSOLUT) didn’t give me any requirements to make a movie that had anything to do with vodka. They just wanted me to make something that was important to me, and let my imagination take me wherever I wanted.
And it wasn’t like working with some huge corporation where I had to meet with committees of people. It was just a small group, and it seemed like creativity and making something that affected them emotionally was the only thing that really mattered to them. I got to make my first love story. It’s about the relationship between two robots living in Los Angeles”. www.imheremovie.com