Jolene et al

Posted by Fabio 23 February 2010

Jolene et al it’s a series of shop window installations commissioned by french fashion label Sessun and currently exposed in Paris, Marseilles and Aix en Provence.

The original idea was wanted to create something that had a melancholic, poetic and ephemeral tone. A piece of work that reflected the sense of waiting and having to witness the world passing by in front of you, that is what being exposed on a window may signify. Jolene et al is loosely inspired by Brassens’ song Les Passantes (from a poem by Antoine Pol) and it’s a display of 100 butterflies attached from ceiling to floor by invisible strings. From distance they may all appear very similar and they stand in a formation similar of a taxonomy poster. In fact each of them is unique and carries an element or motif that distinguishes itself. They are made using primarily found objects such as old ribbons, treads and beads as well as materials that are commonly used to construct fishflies: feathers, wires etc. The are not decorative ornaments but it appears as each of them carries a story and a dream. Each butterfly is named after a woman who was featured in a song and Jolene is one of them.