Wim Crouwel iPad App

Posted by Fabio 9 August 2012

Wim Crouwel: A Graphic Odyssey – Digital Catalogue for iPad is an expanded and enhanced version of the printed catalogue published by Unit Editions and the Design Museum to accompany the recent Wim Crouwel exhibition at the Design Museum in London.

The app offers more than the printed catalogue: as well as a comprehensive overview of the work of the great Dutch master in words and pictures, the viewer has access to a filmed interview with Crouwel, a photographic record of the show itself, and a range of animations using the letterforms designed by Wim Crouwel during his long career.

This all-encompassing digital catalogue offers a unique insight into Wim Crouwel’s work and archive, as well as the successful exhibition co-curated by Unit Editions co-founder Tony Brook. It’s a chance to either discover or relive the exhibition.

‘This approach exposes the process of making an exhibition, and of imparting the sense of discovery as archive boxes are opened to reveal hidden treasure. It also gives a greater sense of Crouwel’s work as objects that functioned in the real world rather than mere representations seen only in books.’_Tony Brook

www.uniteditions.com

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